FAQ

What questions are in the application form?

If you’d like to see the application questions before applying, you can download a pdf of RFF Application Form 2020 here.

Please do not submit via the pdf form – please APPLY using the electronic form here.

If you need the form in another format, please contact producer@readingfringefestival.co.uk

How much does it cost to perform?

For returning acts there is a performance fee of £35 to perform; for new acts it is £40. Your fee will need to be transferred or sent by cheque.

There is also a £100 deposit that can be given to us in the form of a cheque; the cheque will only be cashed if you pull your show out of the Fringe after the programme has already gone to print. If you’re unable to send a cheque, then we will need the £100 transferred along with your performance fee.

You will get a 50/50 split of the box office and 100% of any merchandise you sell.

What do I have to provide?

In order to perform at the Fringe we will need evidence of:

Public Liability Insurance up to £5m – if you have your own then fab, but if you don’t then please let us know as (depending on how many shows you are doing), you may be able to add yourself to the Fringe’s PLI for a fee.

Signed Contract – we will need this signed and returned to us by the date specified. The contract will also give you the deadlines for programme and marketing material.

Performance fee – £40 for new acts; £35 for returning acts.

Deposit cheque – for £100; cheque cashable should you withdraw from the Festival once the programme has gone to print.

How are the venues assigned?

In your application you are able to identify your venue preferences. Venues are then assigned in accordance with your technical requirements and space needs, so please provide as much detail as possible in your application. We do understand that needs may change so let us know as soon as you know so that we can try to help. Please be aware that if you need additional tech support this will be chargeable.

We will also look at what type of act you are bringing, as some venues are better suited to certain genres, as they have an existing audience for that particular type of show.

Please see the Venue Specs page for a summary of provision at venues.

Will I have the opportunity to rehearse in the venue?

Yes! You will have one hour for free in the venue. The Fringe Producer will be in contact to book your slot. There will be a Fringe member of staff onsite to control house lights, but if you require an operator for your show (for example, you have lighting and / or sound cues), and you are not providing your own technical operator, you can book a Fringe technical operator for an hourly fee. If you think you will need to hire an operator, please specify this in your application – you will be given an opportunity to change this requirement later, but the sooner the team know your possible requirements, the better. If you have a very cue heavy show, we’d advise you to bring your own operator, in order to make best use of your hour rehearsal.

What kind of marketing support will I get?

All shows sending materials to us by the deadline specified in the contract will be listed in our printed programme, which are distributed town-wide. In addition, every show will get at an individual promotion on each of our social media channels (Twitter, Facebook, Instagram).  Here are the best routes for marketing at the Reading Fringe – but do let us know if you have had a good experience with other avenues, and we’ll add them in.

Facebook

Don’t forget to like our page and tag us in to your posts www.facebook.com/RdgFringeFest

A great rule for social media is 70% posting about activities and 30% asking people to book tickets.

Facebook Acts are encouraged to create a page to market their shows from as these are easier for people who are not your friends to find.

Don’t forget to use Facebook stories and consider live video too. They’re great to get instant interaction.

Facebook advertising is how we attract the majority of our audience members in Reading. Another excellent channel is to build up engagement in local Facebook groups, so that when you promote your show it will reach a wide local crowd. For a list of local groups do get in contact! (not sure how to advertise on Facebook? Then give this short video a watch – www.youtube.com/watch?v=tYGYV-5nTaY

Twitter

Follow us @rdgfringefest and tag us into your tweets. Don’t forget to use #rdgfringe20 and #rdguk to make sure you’re picked up by local feeds!

As well as sending out regular, varied content via your Twitter feed, it is often worth arranging tweet swaps with other shows. So keep an eye on the programme for other, relevant shows – we are happy to put acts in touch with each other, if you don’t have any luck hunting each other down.

Instagram

Follow us instagram.com/reading_fringe_festival.

Use Instagram to post images and stories of your show. Use lots of hashtags and remember that you can’t link to tickets in your posts so make sure your bio has a link where people can buy tickets.

The Programme and flyering – so long us as you send us your materials by the deadline, you will be listed in the programme. The programme is distributed at various events on a weekly basis in the weeks running up to the Fringe.

If you’d like some extra exposure, come down and help the Fringe team with distribution, bringing your own flyers to give out too! We’re unable to distribute flyers on your behalf as we do not have the capacity.

Will I get a review?

We work with local partners to assist shows in getting a review. These reviewers will either be from the Fringe or one of our local media partners including Explore ReadingGetReadingReading ChronicleThe Henley Standard or the Whitley Pump. If you’d like more information on local press outlets, please contact our press officer  Tom on tomryancommunications@gmail.com

You will also get feedback from the audience, along with a star rating, via the audience feedback forms distributed by our volunteers.

I don’t fancy performing – how else can I get involved?

We’re always looking for volunteers to come onboard the team. There are so many different activities and tasks involved in putting on a Festival, we’re bound to have something that will make use of your skills, and that you’ll enjoy! Check out the Be A Volunteer page for more info or email volunteers@readingfringefestival.co.uk